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that retaining customers is less expensive than the acquisition of new ones and the customer experience management can be described as the most cost effective way in which persons can drive customer satisfaction, customer loyalty and retention. Therefore, according to me, organisations should always strive to ensure that their customers are very satisfied. Request a specific writer choose an academic writer from the dropdown list in the orders form (optional for returning customers). Ultimately marketing can be described as the art of being able to attract and keep profitable customers. Enhancing the Value of Survey Data on Customer Satisfaction in the Framework of a Customer Loyality Programme: Case of a Slovenian Retailer. Santa Barbara, Calif: Praeger/ABC-clio. Advantages of our custom writing services.
America's service meltdown: Restoring service excellence in the age of the customer. It is the information an organization holds as well as its application that often enables differentiation to be achieved in the company leading to greater customer profits. The light loyalty program users are often defined by having a reward program membership, and this is often being influenced by the different incentives in a moderate way.
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